Pipeline at scale.
No extra headcount.
GTM Layer is a specialist go-to-market agency for SAP, Oracle, Microsoft, and NetSuite partners in Australia and APAC. We combine a proprietary AI platform with senior SDR execution to deliver qualified pipeline — fast.
The Three Layers
Our platform stacks intelligence, automation, and human execution into a unified go-to-market system.
Data Layer
A centralised market intelligence CRM purpose-built for ERP ecosystems. We aggregate signals across firmographic data, intent data, partner activity, and technology install base — so your team always knows who to talk to and why.
- Account enrichment across SAP, Oracle, Microsoft & NetSuite landscapes
- Intent signal aggregation from multiple sources
- Competitive intelligence and whitespace mapping
- ICP scoring and account prioritisation
Agent Layer
Specialist AI agents that do the heavy lifting — surfacing opportunities, generating outreach, briefing campaigns, and enriching accounts autonomously. Your human team focuses on conversations, not admin.
- Signal Surfacing Agent — identifies buying triggers in real time
- Enrichment Agent — fills account and contact gaps automatically
- Outreach Agent — generates personalised, context-aware sequences
- Campaign Brief Agent — turns ICP data into ready-to-run campaigns
GTM Layer
Senior SDR and GTM execution from practitioners who understand the ERP partner landscape. We run your outbound, book qualified meetings, and report on pipeline — end to end.
- Dedicated SDR execution against your ICP
- Qualified meeting booking and handoff
- Campaign and sequence management
- Pipeline reporting and cadence review
Built for ERP partners.
Proven in the APAC market.
“GTM Layer understands the SAP partner world better than any agency we've worked with. They got up to speed fast and delivered pipeline in the first quarter.”
“The combination of real market intelligence and AI-driven outreach is a genuine differentiator. We're having conversations we couldn't access before.”
“Finally a GTM partner that doesn't treat ERP as a vertical afterthought. They know the ecosystem and it shows in the quality of the leads.”
Ready to scale your pipeline?
Book a no-obligation discovery call with our team. We'll map your current GTM gaps and show you exactly how the GTM Layer system works for your market.
Book a Discovery Call